Essay: Fake and Ghey
Eat Just, the company responsible for the monstrosity that is the "plant-based egg", is in serious trouble. Good! But don't think fake food is going anywhere
If you’ve followed my writing over the course of the last three years, you’ll know that I have a rather personal… beef with the fake-food startup Eat Just and its founder and CEO Josh Tetrick. Hopefully, you understand why. Eat Just’s products represent the opposite of everything I stand for…




